Miscellaneous Jewelry ads A-J

Morning Glory Antiques & Jewelry
presents
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JEWEL CHAT
Costume Jewelry Magazine

JEWELRY ADVERTISING

Miscellaneous
Jewelry
Ads


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One of the most exciting reference sources
for attributing and dating vintage jewelry are the advertisements in vintage magazines from
years past. These wonderful old advertisements illustrate how vintage costume jewelry was worn, when it
was made, and how it coordinated with the styles of the time. We have also
found ads that tell us who made some of the unsigned pieces we all love. You
can click on each photograph for a larger view.

Many of these ads were shared courtesy of Julie Scarlett, who
sold vintage ads under the seller name papercharm on
ebay. An added thanks to Pat Seal, who was the source of the dates for many
of them.


Click on each picture for a larger view.

K-Z

KREISLER "For Your First Lady" jewelry
Vogue 1946

KREISLER "For Your First Lady" jewelry
Courtesy of Adrienne Shivers

KRAMER Fifth Avenue jewelry
1947
Courtesy of Bobye Syverson

KRAMER
"The Diamond Look" jewelry
Vogue 1949
Courtesy of Evelyn Yallen

KREISLER bracelet as shown in ad at
right.
Courtesy of Robin Deutsch

KRAMER "The Diamond Look" jewelry
1950

Jacques KREISLER ad 1945

KREISLER
unsigned cupid double
pronged fur clip with red heart-shaped cabochons and an aqua center stone,
patent 143959, date 1946.
View
View
#Y21153

Jacques KREISLER ad 1945

Kreisler bracelet

KREISLER cameo
brooch set in sterling filigree with flip-up pendant loop, circa 1940, 1-3/4" by 1-1/2". The
shell cameo is beautifully carved with a lady wearing flowers in her hair
and on her shoulder.
View
View #Q60841

KREMENTZ jewelry
1951
Courtesy of Sherry Jones

KREMENTZ jewelry
1966

LAGUNA "Crown Jewel Collection" jewelry
1960

LAGUNA "Crown Jewel Collection" bracelet in
black faceted glass beads,
1960.
Courtesy of Adrienne Shivers

LAGUNA "Crown Jewel Collection"
Harper’s Bazaar November 1961

LAGUNA "Crown Jewel Collection"
Harper’s Bazaar 1962

LAGUNA "Start a Blaze"

LAGUNA

LAGUNA sunglasses and jewelry.
1967

LEDO "Grand Jewels"
Harper’s Bazaar Fall 1952

LEO GLASS
1948
389 Fifth Avenue, NYC
Courtesy of Sherry Jones

LUGENE Lorgnette
1949

LORGNETTE folding
clip style with marcasites in a basket design, 2-1/8" clip with no glass
lens.
View
View #L5160

MARVELLA jewelry

MARVELLA Harper’s Bazaar
Harper’s Bazaar 1959

MARVELLA jewelry

MARVELLA

MARVELLA "Artificial Pearl Ropes- Twist
to twine to drape, 60".

MARVELLA
"A fashion adventure from the world of Lord Jim"

MARVELLA
Artificial pearl long necklaces, est 1960s

MARVELLA "Jacques Fath" jewelry

MARVELLA jewelry
Harper’s Bazaar 1949

MARVELLA jewelry

MARVELLA "Golden Lustre"

MARVELLA "Jazz"

MARVELLA

MARVELLA

MARVELLA

MARVELLA
"Coral Fantasie" advertisement for "Coral Fantasie by Marvella" from
Harper’s Bazaar, March, 1951.
Courtesy of Dan Day of "Queen’s Jewels"

MARVELLA
"Coral Fantasie" of gold-tone coral
accented with pink enameling, it has a star fish that is set
with faux turquoise cabochons and accented with a lavender, oval rhinestone,
2-3/4" by 2", circa 1951.
View
Courtesy of Dan Day of "Queen’s Jewels"

McCLELLAND BARCLAY
Harper’s 1938
Courtesy of Evelyn Yallen

MONET 1953

MONET charm bracelets
Vogue 1949
Courtesy of Evelyn Yallen

NANCY LEE 1946

NAPIER "Tangled Gold"

NAPIER

NAPIER

NAPIER

NAPIER

NAPIER

NAPIER August 197_

PRYSTAL and
rhinestone hinged bangle and clip.
1938
Courtesy of Sherry Jones

"Reja Gardenesque series: it is possible that the gold-tone/moonstone ones
on the bottom row aren’t from the Gardenesque series, but the vases are the
same perforated metal. Most of these come in both gold wash and rhodium and
the vases on the top row seem to come in flavors of black as well as the
cream."

~Cathy Gordon

REBAJES "Contours in Copper"
1953

REJA "Gardenesque"
Courtesy of Cathy Gordon

REJA "Gardenesque"
Vogue 1947

REJA "Jack-in-the-Box"
August 15, 1946

REJA "Jack-in-the-Box" jewelry.
Courtesy of Cathy Gordon

REJA "Starburst"
November 1, 1945
Courtesy of Cathy Gordon

Credited to RICARDE of HOLLYWOOD.
This is one of the promotion sets for the movie "Juarez"
starring Bette Davis
1939
Courtesy of Bobye Syverson

The whole ad about the Juarez
promotion jewelry.
All the jewelry that was sold as promotions was credited to "Richardé of
Hollywood".
Courtesy of Bobye Syverson

"The Phantom Crown"
One of the other Juarez sets.
Courtesy of Bobye Syverson

RICHELIEU 1945

RICHELIEU glass pearl jewelry, 1945
"Iridelle"

MOONGLOW jewelry
in blue. #Y23012

RICHELIEU "Satinore" jewelry 1946

RICHELIEU boxed jewelry. 1948

RICHELIEU Satinore 1949

PINK moonglow jewelry.
View View
View #Y19670

ROBERT
Vogue 1946

ROBERT Cyma
wind up alarm clock
with unfoiled pastel rhinestones, circa 1945, 3-1/2" by 4".
View
View #R26600

ROBERT A. ROHNER

ROSENSTEIN "Brilliant Keys"
1944
Courtesy of Sherry Jones

ROSENSTEIN jewelry.
Vogue 1945

ROSENSTEIN jewelry.
Vogue 1945

NETTIE ROSENSTEIN jewelry, including the heart
motifs..
Harper’s Bazaar 1946

ROSENSTEIN
sterling vermeil heart 2-1/8" pendant with gold tone faux pearls, clear
rhinestones and a rose cabochon center, circa 1946.
View #X22136

SCHIAPARELLI
Jean Schlumberger Designs
1937

SCHIAPARELLI
1937 Vogue

SCHIAPARELLI JEWELS
"Champagne Morning"
1957

SCHIAPARELLI
1957 set with unfoiled rhinestone, carved glass leaves
and aurora borealis, circa 1960. The earrings are signed, and the brooch is
typically unsigned. It can be seen in Ginger Moro’s "European Designer
Jewelry" on page 87, and also came in green as seen on page 89.
View
View
#S19698

SCHIAPARELLI "des Schiapettes"
box.

SWAROVSKI
Harper’s 1968
Courtesy of Evelyn Yallen

SWAROVSKI ladybug bracelet and scatter pins in bright red enamel and
pave, 1995. Isn’t it strange that they were not made to exactly match?
#K9518

SWAROVSKI
green glass cabochon and clear rhinestones 1-1/2" frog pin, 1996.
View #K5730

Vogue Jewelry "Golden Mist"

VOLUPTE
Harper’s 1938
Courtesy of Evelyn Yallen

VOLUPTE 1950

RARE jewels in a very Deco style

RING Deco marcasite and green
glass ring, size 5. View
View #G22080

RARE jewels in a Deco style

"Collection Cavier from Paris"

W&H
Co "Holiday Suggestions"
lockets advertisement

Whiting Davis 1956

Ad for Old Dutch Cleanser offering a pin 1939

BEE NORTON "Slave Earrings"
Vogue 1946

VOGUE Magazine ad
"Vogue’s Christmas Choices 1950-51"

RED and blue
rhinestone starburst brooch in japanned setting. No signature, but put together with
hook-and-eye back construction in the style of a Schreiner.
View #Y4091

A mail order ad for jewelry, with a coupon to
mail, 1947.

CROWN brooch black glass
cabochons with clear rhinestone accents, 1-3/4".
View #Y25133

Ad for wing back earrings, 1959
The copy reads
"Balanced lightly on the curve above the ear lobe, these remarkable earrings
stay where they are put, and without any pressure…no slip, slide, pinch,
or clamp. May be adjusted to small or large ear lobes."
Courtesy of Cordelia

EARRINGS pearlized
beads and leaves wing-back earrings with rhinestone roundelles, 2".
View #Y25916

BACK of wing back earrings.
#Y25916

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